Hopefully, you and your team have spent time discussing and working through these and other important foundational aspects of your children's ministry. It's terrific to have a vision for your children's ministry. It's inspiring to move ahead with passion for the task. But you also need a framework in which to operate, and part of this is the who - identification of your ministry to your team, your church and your community. Yes, you are a ministry to children and families, but not just any ministry. You minister to a certain group of kids and families in a particular context and a specific community; in other words, unique. So.. how do you and others see this ministry?
If you decide to create an image and logo for your group, take time to consider this branding- your name, colour scheme, design and image. Try not to duplicate someone else's logo unless it truly reflects who you are. When you have made a decision, use your logo on everything- website, newsletters, information sheets, promotional material.. everything. Connect with your community and highlight who your are.
Now, where can you look for ideas? www.coolkidsministries.com/resources/ministry-logos has some free examples you might like to consider. www.churchlogogallery.com will produce a logo for your ministry for a small cost. I would also suggest www.bigstockphoto.com and their huge range of illustrations that can be downloaded for a couple of dollars. Many of their illustrations are available with slight variations. For example, I downloaded this small green frog. But he was also available with a beach or a jungle background, which means you could rename him and use him for different age groups. He is also available holding an umbrella (great to advertise a special event). He can be downloaded with an iPhone which would work well to promote your children's ministry app or mobile website, if you have one. Be creative! And please, feel free to share your ideas with us!