There's no denying the importance of promotion for any special family or kidmin event. And, it's probably not a skill that you thought would be critical for your role in children's ministry. Unfortunately, most churches cannot afford designated staff for promotion and publicity. So... its up to you. How will you encourage kids and families to attend the event that you and your team have spent hours planning and preparing?
First.. pray together about your event. Too often, we spend huge chunks of our time in planning and activity and then, almost as an afterthought, we decide to pray about it. Encourage your team to meet regularly and pray for your event and your potential guests. Encourage others beyond your ministry team to pray for the event, too.
Next, you need to focus on ways to keep your event visual and to build excitement in the days leading up to the event. Certainly, printed flyers for letterbox drops and personal invitations are important. Weekly slides included in the church announcements are also helpful. Include your flyers in the church bulletins. Some shopping centres will allow you to pin a flyer to their community noticeboards so check with the centre management.Consider your local TV station. Most will have a free-to-air community noticeboard for free community events where you can promote your event. Generally, these need plenty of lead-up time so plan ahead.
Hopefully, you have a kidmin page on the church website or perhaps your own kidmin site. Ensure that all the relevant information, with date and time, is listed prominently on your page or site.
And.. don't forget social media. Include the event on your church and kidmin facebook page. Regularly include information and updates about the event- certainly add it as an event, add your flyer image, add information about any speaker or presenter, add clips of the guest speaker etc, add updates of other fun or activities that will be a part of your event. Plan ahead and build momentum rather than sharing everything at once.
First.. pray together about your event. Too often, we spend huge chunks of our time in planning and activity and then, almost as an afterthought, we decide to pray about it. Encourage your team to meet regularly and pray for your event and your potential guests. Encourage others beyond your ministry team to pray for the event, too.
Next, you need to focus on ways to keep your event visual and to build excitement in the days leading up to the event. Certainly, printed flyers for letterbox drops and personal invitations are important. Weekly slides included in the church announcements are also helpful. Include your flyers in the church bulletins. Some shopping centres will allow you to pin a flyer to their community noticeboards so check with the centre management.Consider your local TV station. Most will have a free-to-air community noticeboard for free community events where you can promote your event. Generally, these need plenty of lead-up time so plan ahead.
Hopefully, you have a kidmin page on the church website or perhaps your own kidmin site. Ensure that all the relevant information, with date and time, is listed prominently on your page or site.
And.. don't forget social media. Include the event on your church and kidmin facebook page. Regularly include information and updates about the event- certainly add it as an event, add your flyer image, add information about any speaker or presenter, add clips of the guest speaker etc, add updates of other fun or activities that will be a part of your event. Plan ahead and build momentum rather than sharing everything at once.
| | Create your own little clip to upload, as well. This one was created using Animoto and is so easy to use.. just upload any photos or images you may have or any clips, add any text you want included, include a theme/template and it's ready to go. You can share your clip easily to your social media, download it or email the clip. Check out the example one .. it's a lot of fun to create. (In fact, it's so much fun that my grand-kids asked me to show them how to do it and have used Animoto for their school project presentations.) |
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